new Molteni&C advertising campaign
A modern and evocative architecture for the new Molteni&C advertising campaign, that from the autumn, sees as protagonists, the novelties presented at the Salone del Mobile 2015 in the main Italian and international magazines. A warm, sophisticated and international atmosphere, in line with Dada advertising image, reproduces interiors with dreamlike and sophisticated accents. Two subjects in foreground in the living area: the new armchair D.154.2, designed by Gio Ponti along with Molteni&C best sellers such as the 505 library and Turner sofa. Further more, the elegant Chelsea sofa, design Rodolfo Dordoni, next to Pass-Word system. Gliss Master, the new wardrobe system designed by Vincent Van Duysen is instead the protagonist of the night area.