The Molteni Group opens its Flagship Store in the Italian capital, testifying to the central role of the brand in the global scenario of contemporary design. The prestigious location of the Flagship Store enjoys international visibility in the centre of Rome, within the historic Palazzo Menotti, a few steps from the Supreme Court of Cassation.
The Flagship Store was created in collaboration with Frattali, which since 1963 has been an important reference point in the capital for the design and planning of furniture, in collaboration with the best brands of Made in Italy, in an ongoing dialogue between innovation and tradition.
The space encloses the complete Molteni&C and Dada proposal and symbolises the spirit of a unique, evolving, contemporary project that is faithful to the design principles of the Molteni Group.
Ample space in the display window is dedicated to the kitchen area furnished with a scenic Ratio in breccia capraia marble and thermo oak wood.
The space is warm, dimensional, fluid and always legible through distinctive details. The impressive showroom houses, frames and enhances the products in the new Molteni&C|Dada collections.
Finally, the setting on the first floor is dedicated to the great icons of the Molteni&C|Dada collections.
The Paul sofa, the 505 UP system, the Intersection kitchen, the Marteen seating system and the Gliss Master wardrobe system find value in each setting, interspersed with iconic Gio Ponti pieces and a selection of elements from the Heritage Collection.
Intersection design Vincent Van Duysen
Intersection design Vincent Van Duysen
Molteni&C|Dada Flagship Store
Via G.P. da Palestrina n° 3 (Piazza Cavour)
00193 – Roma, Italia
Lunedì: 15:30-19:30
Martedì/Sabato: 10:30-19:30
moltenidada@frattali.org
06 86997676 | 348 5214069
