Born in 1960 in Cremona, Pietro Ferruccio Laviani is a company, industrial products and retail design artistic director. Since 1999 he designed for Dada and Molteni&C and made significant contributions to the construction of Molteni&C’s sofas and armchairs range. This contributions included the Hi-Cove, Hi-Bridge, Holiday and Freestyle, which are examples of functionality and the rigor of form. Laviani designed different kitchens for Dada, including Dial and Hi-Line, which were highlights of the company's last decades.complete biography
"When I design I am always quite instinctive. Places, a journey or a subject that fascinates me can make me see things from another perspective."